FIVE LUXE brings renowned disruptive hospitality vibe to iconic Dubai beachfront and matches luxurious experiences with highest sustainability standards

The latest addition to the FIVE Hospitality family will open in Dubai on 31 March.

Set along Dubai’s prime beachfront between Palm Jumeirah and the Ain Dubai, FIVE LUXE will rub shoulders with some of the city’s most iconic landmarks and hotel royalty.

The third FIVE in the emirate – alongside sister properties FIVE Palm Jumeirah and FIVE Jumeirah Village – this hotel, as the name suggests, promises to take the famed FIVE vibe to another level.

FIVE LUXE has an enviable location for its 222 hotel rooms and 276 residences, and promises to deliver “All-You-Can-Play” experiences based on entertainment and F&B.

FIVE has always been a favourite with on social media and that will continue with a chunky slice of Ibiza making its way to Dubai in the shape of Playa Pacha’s all-day pool and beach parties.

FIVE Hospitality acquired The Pacha Group in October 2023, and will draw on the Ibiza legend’s 50 years of partying prowess and expertise.